Storytelling

The Right Story for the Right Sale: A founder's guide to win customers, investors, and talent

Selling your vision and product to potential investors, customers, and talent is mission-critical to your company's survival. Whether you're pitching a round, landing a design partner, or convincing a great engineer to take a risk on you, your storytelling abilities determine whether those conversations connect and convert. 

In this session, public speaking and storytelling coach Tre Balchowsky breaks down the elements of story, and provides frameworks for the three sales every early-stage founder has to win. 

If you're building something technical, you already know how to speak the language of precision. This session is about learning when and how to shift toward accessibility and connection so that the people on the other side of the table understand, believe, and say yes.

Speaker

Speaker avatar

Tre Balchowsky
Business Storytelling Consultant.
Tre Balchowsky is a public speaking and storytelling coach who works with founders and executives to help them translate complex ideas and technology into stories that move people to action. 

She has coached clients through talks for TED and AWS re:Invent, high-stakes investor pitches, and the kind of early customer events that determine whether a company finds traction or stalls out. Her clients have closed significant funding rounds, built loyal audiences, and landed the talent they needed to grow, often by learning what a story actually is and how to tell one with confidence. 

With a background spanning Fortune 100 companies, major tech firms, and experimental labs, Tre brings a practitioner's eye to the gap between what technical founders know and what their audiences can hear.

25

Jun

Thu

in-person
  • WHERE

    San Francisco
  • WHEN

    11:00 PM - 2:00 AM
  • SPEAKER

    Tre Balchowsky

You must be Pre-Qualified to Register

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01

all founders,
not just ceo
People inclined to be Founders are a rare breed, and are hard to spot in society. We welcome ALL Founders, regardless of role, and generate proprietary profiles for every member so you can easily find your next team member or co-Founder.

02

current founders
Regardless of where you are on your journey, Founders share a unique set of challenges. Hiring, leadership, managing investors, developing products, handling customer issues, external communications, etc. This community exists to amplify your success.

03

TRANSITIONING FOUNDERS
So you’ve founded at least one company, and now you’re looking to refine your next great idea or find the perfect co-founder. Share and learn from a wide array of talented Founders in your area.

04

CURIOUS FOUNDERS
Congratulations! You’ve found success as a Founder and are now getting curious about doing it again. Now you need to find the right idea and co-founder to excite you. Share your wisdom and passion while forming new bonds within the startup ecosystem in your area.

To Pre-Qualify for participation, please fill out an application

Apply Now